Many website owners are now buying content based web traffic to promote their website and get relevant traffic at it. In this kind of campaign, the advertiser’s ads are published on a content network which has content with a similar. This means that if your site is dedicated to children’s product then you can get content based web ads where the advertisers places your ad with a relevant content network. The ads are placed with a site that has content related to children’s product. So the traffic that visits the content page is likely to view the ad and may click on it. This diverts them to your website and this way you are able to get content based web traffic easily. This is considered to be very effective and is affordable as well. This is why many website owners are using it in their ad campaign. You are able to reach out to the people who are likely to be interested in your products. So when you invest in content based web traffic then it affects your sales and profits directly. You can buy the traffic through the online media company how can place the ads with the right content network and promote your website better.